hype

剑桥词典

a situation in which something is advertised and discussed in newspapers , on television , etc. a lot in order to attract everyone's interest
（新闻媒体的）大肆宣传，炒作
media hype 媒体炒作
There's been a lot of hype around/surrounding his latest film . 围绕他的最新影片进行了大规模的宣传。
I've been put off reading the book by all the hype. 所有的宣传炒作让我对这本书产生了反感。 返回 hype